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International Marketing [RES]

Cateora, Philip R. / John L. Graham et al

International Marketing [RES] - USA McGraw Hill Companies Inc. 2009 - xxxi, 711 P. 28 X 21 cm.

ISBN: 978-0-07-128838-5 0-07-128838-4

Subjects--Uniform Titles:
1. Export marketing. 2. International business enterprises. 3. Internationale marketing.

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