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International Marketing

Cateora, Philip R. / John L. Graham

International Marketing - 12th edition - USA Irwin McGraw-Hill company Ltd 2005 - xxxi,696 P. 23 X 18 cm

ISBN: 0-07-283371-8

Subjects--Uniform Titles:
1. Export marketing. 2. Marketing. 3. International business enterprises

Dewey Class. No.: 658.84

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