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Questionnaire Design: How to Plan, Structure and Write Survey Material for Effective Market Research [RES]

Brace, Ian

Questionnaire Design: How to Plan, Structure and Write Survey Material for Effective Market Research [RES] - London & Sterling VA Kogan Page Ltd. 2005 - xii, 289 P. 24 X 15 cm.

ISBN: 0-7494-4181-X

Subjects--Uniform Titles:
1. Market surveys -- Methodology. 2. Questionnaires -- Methodology.

Dewey Class. No.: 658.8

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