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Case studies in marketing management

Kumar, S. Ramesh

Case studies in marketing management - 1st impression - India Dorling Kindersley India Pvt. Ltd., Pearson 2012 - viii, 378 P. ill., graph, charts, pie,pics., table 18x24 cm.

ISBN: 978-81-317-6139-7

Subjects--Uniform Titles:
Marketing --Management --India --Case studies

Dewey Class. No.: 658.8

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