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Social psychology of consumer behavior /

Social psychology of consumer behavior / editor by Michaela Wänke. - First Edition - New York : Psychology Press, 2009. - ix, 396 p. : ill. ; 25 cm. - Frontiers of social psychology .

Includes bibliographical references and index.

ISBN: 9781841694986

Subjects--Topical Terms:
Consumer behavior.
Consumer behavior--Psychological aspects.
Consumers--Psychology.
Social psychology.

Dewey Class. No.: 658.8/342 / WAN

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