Normal view MARC view ISBD view

Advertising Management (Record no. 11072)

MARC details
000 -LEADER
fixed length control field	00756nam a2200229Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field	OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20130508180742.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	120327s9999 xx 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	81-203-1219-8
040 ## - CATALOGING SOURCE
Transcribing agency	sedan
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number	5th Edition
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Batra, Rajeev / John G. Myers
9 (RLIN)	8479
245 ## - TITLE STATEMENT
Title	Advertising Management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	New Delhi
Name of publisher, distributor, etc	Prentice-Hall of India Pvt. Ltd.
Date of publication, distribution, etc	2000
300 ## - PHYSICAL DESCRIPTION
Extent	xiii, 754 P.
Dimensions	24 X 18 cm
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name	Management
526 ## - STUDY PROGRAM INFORMATION NOTE
Interest level	Advertising and Public Relations
526 ## - STUDY PROGRAM INFORMATION NOTE
Reading level	Advertising Management
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title	1. Advertising -- Management.
9 (RLIN)	8480
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Books
Source of classification or shelving scheme	Dewey Decimal Classification

Holdings
Price effective from	Barcode	Date last seen	Damaged status	Withdrawn status	Current library	Lost status	Full call number	Date acquired	Not for loan	Source of classification or shelving scheme	Koha item type	Home library	Total Checkouts	Date checked out
17/09/2012	000686	29/11/2015			Campus-1 Library		659.1	17/09/2012		Dewey Decimal Classification	Books	Campus-1 Library	1	22/11/2015
17/09/2012	000686	17/09/2012			Campus-2 Library		659.1	17/09/2012		Dewey Decimal Classification	Books	Campus-1 Library