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Blue Ocean Strategy | How to Create Uncontested Market Space and Make the Competition Irrelevant [RES] (Record no. 11420)

MARC details
000 -LEADER
fixed length control field 00789nam a2200205Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20130512123457.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120327s9999 xx 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 13: 978-1-59139-619-2
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 10: 1-59139-619-0
040 ## - CATALOGING SOURCE
Transcribing agency shujon
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kim, W. Chan / Renee Mauborgne
9 (RLIN) 2774
245 ## - TITLE STATEMENT
Title Blue Ocean Strategy
245 ## - TITLE STATEMENT
Title How to Create Uncontested Market Space and Make the Competition Irrelevant [RES]
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc USA
Name of publisher, distributor, etc Harvard Business School Press
Date of publication, distribution, etc 2005
300 ## - PHYSICAL DESCRIPTION
Extent xv, 240 P.
Dimensions 25 X 18 cm
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title 1. New products. 2. Market segmentation. 3. Strategisch management.
9 (RLIN) 2775
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Price effective from Barcode Date last seen Damaged status Withdrawn status Current library Lost status Full call number Date acquired Not for loan Source of classification or shelving scheme Koha item type Home library Shelving location Total Checkouts Public note
22/09/2012 008006 22/09/2012     Campus-1 Library   658.802 22/09/2012 Not For Loan Dewey Decimal Classification Books Campus-1 Library Reference   RES
22/09/2012 008006 22/09/2012     Campus-2 Library   658.802 22/09/2012   Dewey Decimal Classification Books Campus-1 Library      

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