Marketing Management [RES] (Record no. 9013)
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000 -LEADER | |
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fixed length control field | 00839nam a2200229Ia 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20120906122450.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 120327s9999 xx 000 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 81-203-2799-3 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | rajin |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Edition number | 12th edition |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip / Kevin Lane Keller |
9 (RLIN) | 2608 |
245 ## - TITLE STATEMENT | |
Title | Marketing Management [RES] |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | India |
Name of publisher, distributor, etc | Prentice-Hall Pvt. Ltd. |
Date of publication, distribution, etc | 2006 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxxvii,various pages |
Dimensions | 28 X 22 cm |
526 ## - STUDY PROGRAM INFORMATION NOTE | |
Program name | Marketing |
526 ## - STUDY PROGRAM INFORMATION NOTE | |
Interest level | Marketing Management |
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE | |
Uniform title | 1. Consumer behavior. 2.Marketing -- Management. 3. Internet marketing. |
9 (RLIN) | 2609 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Source of classification or shelving scheme | Dewey Decimal Classification |
Not for loan | Barcode | Damaged status | Withdrawn status | Source of classification or shelving scheme | Current library | Koha item type | Lost status | Full call number | Date acquired | Home library | Shelving location | Total Checkouts | Date last seen | Price effective from | Public note |
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003555 | Dewey Decimal Classification | Campus-1 Library | Books | 658.8 | 10/07/2012 | Campus-1 Library | |||||||||
003175 | Dewey Decimal Classification | Campus-1 Library | Books | 658.8 | 12/07/2012 | Campus-1 Library | |||||||||
Not For Loan | 003555 | Dewey Decimal Classification | Campus-1 Library | Books | 658.8 | 10/07/2012 | Campus-1 Library | Reference | 10/07/2012 | 10/07/2012 | RES |