Marketing Management (Record no. 9016)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01501nam a2200265Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20130608112131.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120327s9999 xx 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-81-203-3570-7 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | rajin |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 13th edition |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip / Kevin Lane Keller |
| 9 (RLIN) | 2618 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Management |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | India |
| Name of publisher, distributor, etc | Prentice-Hall Pvt. Ltd. |
| Date of publication, distribution, etc | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxviii, various pages |
| Dimensions | 27 X 21 cm |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | Marketing |
| 630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | 1. Consumer behavior. 2.Marketing -- Management. 3. Internet marketing. |
| 9 (RLIN) | 2619 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Price effective from | Barcode | Date last seen | Damaged status | Withdrawn status | Current library | Lost status | Full call number | Date acquired | Not for loan | Source of classification or shelving scheme | Koha item type | Date checked out | Total Checkouts | Home library | Total Renewals | Checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 10/07/2012 | 008196 | 30/04/2013 | Campus-1 Library | 658.8 | 10/07/2012 | Dewey Decimal Classification | Books | 30/04/2013 | 10 | Campus-1 Library | ||||||
| 10/07/2012 | 007468 | 22/04/2013 | Campus-1 Library | 658.8 | 10/07/2012 | Dewey Decimal Classification | Books | 22/04/2013 | 6 | Campus-1 Library | 4 | 12/05/2013 | ||||
| 10/07/2012 | 009161 | 18/05/2013 | Campus-1 Library | 658.8 | 10/07/2012 | Dewey Decimal Classification | Books | 15/05/2013 | 6 | Campus-1 Library | ||||||
| 11/07/2012 | 009170 | 20/05/2013 | Campus-1 Library | 658.8 | 11/07/2012 | Dewey Decimal Classification | Books | 07/05/2013 | 5 | Campus-1 Library | 1 | |||||
| 24/07/2012 | 003556 | 15/04/2013 | Campus-1 Library | 658.8 | 24/07/2012 | Dewey Decimal Classification | Books | 19/03/2013 | 8 | Campus-1 Library | 1 | |||||
| 24/07/2012 | 009168 | 08/06/2013 | Campus-1 Library | 658.8 | 24/07/2012 | Dewey Decimal Classification | Books | 11/05/2013 | 9 | Campus-1 Library | 3 | |||||
| 10/07/2012 | 008196 | 05/01/2016 | Campus-1 Library | 658.8 | 10/07/2012 | Dewey Decimal Classification | Books | 31/12/2015 | 36 | Campus-1 Library | 7 | |||||
| 10/07/2012 | 007468 | 06/11/2017 | Campus-1 Library | 658.8 | 10/07/2012 | Dewey Decimal Classification | Books | 06/11/2017 | 28 | Campus-1 Library | 8 | |||||
| 10/07/2012 | 009161 | 28/02/2017 | Campus-1 Library | 658.8 | 10/07/2012 | Dewey Decimal Classification | Books | 13/02/2017 | 29 | Campus-1 Library | 10 | |||||
| 11/07/2012 | 009170 | 11/08/2018 | Campus-1 Library | 658.8 | 11/07/2012 | Dewey Decimal Classification | Books | 07/07/2018 | 31 | Campus-1 Library | 8 | |||||
| 24/07/2012 | 003556 | 12/12/2017 | Campus-1 Library | 658.8 | 24/07/2012 | Dewey Decimal Classification | Books | 06/12/2017 | 23 | Campus-1 Library | 4 | |||||
| 24/07/2012 | 009168 | 06/11/2017 | Campus-1 Library | 658.8 | 24/07/2012 | Dewey Decimal Classification | Books | 10/10/2017 | 42 | Campus-1 Library | 10 |