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Marketing Management [RES] (Record no. 9082)

MARC details
000 -LEADER
fixed length control field	00696nam a2200205Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field	OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20120908171351.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	120327s9999 xx 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	81-203-2799-3
040 ## - CATALOGING SOURCE
Transcribing agency	rajin
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number	12th edition
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Kotler, Philip / Kevin Lane Keller
9 (RLIN)	2762
245 ## - TITLE STATEMENT
Title	Marketing Management [RES]
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	India
Name of publisher, distributor, etc	Prentice-Hall Pvt. Ltd.
Date of publication, distribution, etc	2006
300 ## - PHYSICAL DESCRIPTION
Extent	xxxii, various pages
Dimensions	24 X 18 cm
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name	Marketing
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title	1. Consumer behavior. 2.Marketing -- Management. 3. Internet marketing.
9 (RLIN)	2763
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Books
Source of classification or shelving scheme	Dewey Decimal Classification

Holdings
Not for loan	Barcode	Damaged status	Withdrawn status	Source of classification or shelving scheme	Current library	Koha item type	Lost status	Full call number	Date acquired	Home library	Shelving location	Total Checkouts	Date last seen	Price effective from	Public note
	003172			Dewey Decimal Classification	Campus-1 Library	Books		658.8	11/07/2012	Campus-1 Library
Not For Loan	003172			Dewey Decimal Classification	Campus-1 Library	Books		658.8	11/07/2012	Campus-1 Library	Reference		11/07/2012	11/07/2012	RES