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Advertising | Principles and Practice (Record no. 9109)

MARC details
000 -LEADER
fixed length control field	00712nam a2200217Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field	OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20120909125127.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	120327s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	81-85386-63-3
040 ## - CATALOGING SOURCE
Transcribing agency	rajin
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number	11th edition
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Sandage, C. H. / Vernon Fryburger et al
9 (RLIN)	2828
245 ## - TITLE STATEMENT
Title	Advertising
245 ## - TITLE STATEMENT
Title	Principles and Practice
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	India
Name of publisher, distributor, etc	A.I.T.B.S. Publishers & Distributors
Date of publication, distribution, etc	2002
300 ## - PHYSICAL DESCRIPTION
Extent	xv, 509 P.
Dimensions	24 X 18 cm
526 ## - STUDY PROGRAM INFORMATION NOTE
Interest level	Accounting
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title	1. Advertising. 2.Advertising -- History. 3. Publicitat.
9 (RLIN)	2829
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Books
Source of classification or shelving scheme	Dewey Decimal Classification

Holdings
Not for loan	Barcode	Damaged status	Withdrawn status	Source of classification or shelving scheme	Current library	Koha item type	Lost status	Full call number	Date acquired	Home library	Total Checkouts	Date last seen	Price effective from
	001919			Dewey Decimal Classification	Campus-1 Library	Books		659.1	12/07/2012	Campus-1 Library
	001919			Dewey Decimal Classification	Campus-1 Library	Books		659.1	12/07/2012	Campus-1 Library		12/07/2012	12/07/2012