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Advertising | Principles and Practice (Record no. 9130)

MARC details
000 -LEADER
fixed length control field	00699nam a2200217Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field	OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20120909160104.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	120327s9999 xx 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	81-297-0063-8
040 ## - CATALOGING SOURCE
Transcribing agency	rajin
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number	6th edition
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Wells, William / John Burnett et al
9 (RLIN)	2871
245 ## - TITLE STATEMENT
Title	Advertising
245 ## - TITLE STATEMENT
Title	Principles and Practice
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	India
Name of publisher, distributor, etc	Pearson Education Pte Ltd.
Date of publication, distribution, etc	2003
300 ## - PHYSICAL DESCRIPTION
Extent	xxxii,599 P.
Dimensions	28 X 21 cm
526 ## - STUDY PROGRAM INFORMATION NOTE
Interest level	Accounting
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title	1. Advertising. 2.Advertising -- History. 3. Publicitat.
9 (RLIN)	2872
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Books
Source of classification or shelving scheme	Dewey Decimal Classification

Holdings
Not for loan	Barcode	Damaged status	Withdrawn status	Source of classification or shelving scheme	Current library	Koha item type	Lost status	Full call number	Date acquired	Home library	Shelving location	Total Checkouts	Date last seen	Price effective from	Public note
	001239			Dewey Decimal Classification	Campus-1 Library	Books		659.1	12/07/2012	Campus-1 Library
Not For Loan	001239			Dewey Decimal Classification	Campus-1 Library	Books		659.1	12/07/2012	Campus-1 Library	Reference		12/07/2012	12/07/2012	RES