Entry Uniform Title

Number of records used in: 1

001 - CONTROL NUMBER

• control field: 7682

003 - CONTROL NUMBER IDENTIFIER

• control field: OSt

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20120909143240.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 120909|||a|||||| | ||| d

040 ## - CATALOGING SOURCE

• Original cataloging agency: OSt
• Transcribing agency: OSt

130 ## - HEADING--UNIFORM TITLE

• Uniform title: 1. Business & Economics -- Marketing -- Research. 2. Market research. 3. Marketing research.

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (OSt)5620: Malhotra, Naresh K. etd. 7681, Review of Marketing Research, 2006