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Mastering Data Mining: The Art and Science of Customer Relationship Management [RES]

By:

Berry,Michael J A / Gordon Linoff

Publication details: 2005 USA John Wiley & Sons, Inc.Description: xviii, 494 P. 24 X 18 cmISBN:

9971-51-369-2

Subject(s):

1• Marketing -- Data processing. 2• Data mining. 3• Business enterprises -- Computer networks -- Management

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Item type	Current library	Call number	Status	Notes	Date due	Barcode
Books	Campus-1 Library General Stacks	005.741 (Browse shelf(Opens below))	Not For Loan	RES		008958

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Previous	005.7406 Monitoring & Evaluation: Data Management System [RES]	005.74068 Applied Data Mining \| Statistical Methods for Business and Industry [RES]	005.741 File Structures \| An Object-Oriented Approach With C++ [RES]	005.741 Mastering Data Mining: \| The Art and Science of Customer Relationship Management [RES]	005.75/6 MEL Understanding SQL and Java together :	005.75/6 MEL Understanding SQL and Java together :	005.75 85 Expert One-on-One Oracle [RES]	Next

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