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Marketing Management :Text and Cases [RES]

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Publication details: New Dilhi, India Tata McGraw Hill Companies Inc. 2005Description: xiii, 812 P. 24 X 19 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Notes	Date due	Barcode
Books	Campus-1 Library General Stacks	658.822 (Browse shelf(Opens below))	Not For Loan	RES		006952

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Previous	658.8020285 Marketing Engineering \| Computer Assisted Marketing Analysis and Planning [RES]	658.81 Sales Management: Decisions, Strategies, and Cases [RES]	658.81 Professional Sales Management [RES]	658.822 Marketing Management :Text and Cases [RES]	658.827 Strategic Brand Management \| Building,Measuring and Managing Brand Equity [RES]	658.827 Strategic Brand Management \| Building, Measuring and Managing Brand Equity [RES]	658.827 Strategic Brand Management: \| Building, Measuring and Managing Brand Equity	Next

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