TY  - BOOK
AU  - Cateora, Philip R. / John L. Graham et al 
TI  - International Marketing [RES]
SN  - 978-0-07-128838-5
PY  - 2009///
CY  - USA
PB  - McGraw Hill Companies Inc.
KW  - 1.  Export marketing.  2.  International business enterprises.   3.  Internationale marketing
ER  -