TY  - BOOK
AU  - David, Fred R. 
TI  - Strategic Management
SN  - 81-297-0223-1
PY  - 2003///
CY  - India
PB  - Pearson Education Pte Ltd.
KW  - 1.  Strategic planning.  2.  Strategic planning -- Case studies.  3.   Strategic management
N1  - Management; Executive Management; Planning and Policy making
ER  -