TY  - BOOK
AU  - Kapil , Kanwal Nayan / Jaydeep Mukherjee
TI  - case studies in  marketing [RES]
SN  - 978-81-317-5633-1
U1  - 658.8 
PY  - 2011///
CY  - India
PB  - Dorling Kindersley India Pvt. Ltd., Pearson
KW  - Marketing
KW  - Case studies
KW  - marketing
ER  -