TY  - BOOK
AU  - Bateson, John E G / K.Douglas Hoffman
TI  - Services Marketing [RES]
SN  - 13:978-0-538-47645-4
PY  - 2011///
CY  - Canada
PB  - South -Western Cengage Learning Pvt Ltd
KW  - 1.Service industries -- Marketing
ER  -