TY  - BOOK
AU  - Kotler, Philip / Gary Armstrong
TI  - Principles of Marketing [RES]
SN  - 978-81-203-3292-8
U1  - 658.8 
PY  - 2008///
CY  -  India
PB  - Prentice-Hall Pvt, Ltd. 
KW  - 1. Marketing
ER  -