TY  - BOOK
AU  -  Wells, William / Sandra Moriarty et al
TI  - Advertising
SN  - 81-317-1414-4
PY  - 2008///
CY  - India
PB  - Dorling Kindersley Pvt.Ltd. 
KW  - 1. Advertising. 2.Advertising -- History.  3. Publicitat
N1  - Management; Advertising and Public Relation; Adveertising
ER  -