TY - BOOK AU - Boyd, Harper W.Jr. / Ralph Westfall et al TI - Marketing Research SN - 81-85386-16-1 PY - 2003/// CY - Dilhi, India PB - A.I.T.B.S. Publishers & Distributors KW - 1. Marketing research. 2. Marketing -- Recherche N1 - Marketing; Market Research ER -