TY  - BOOK
AU  - Cateora, Philip R. / John L. Graham et al 
TI  - International Marketing
SN  - 13: 978-0-07-066699-3
PY  - 2008///
CY  - India 
PB  - Tata McGraw Hill Companies Inc.
KW  - 1.  Export marketing.  2.  International business enterprises.   3.  Internationale marketing
ER  -