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	1.	Strategic Brand Management: building, measuring, and managing brand equity by Keller, Kevin Lane/M.G Parameswaran [et.....all] Edition: 3rd Edition Publication details: New Delhi, India Pearson Education 2013 Availability: Items available for loan: Campus-1 Library (14)Call number: 658.827, ... Place hold
	2.	Strategic Brand Management: building, measuring, and managing brand equity [RES.] by Keller, Kevin Lane/ M.G Parameswaran [et.....all] Edition: 3rd Edition Publication details: New Delhi, India Pearson Education 2013 Availability: Items available for reference: Campus-1 Library: Not For Loan (1)Call number: 658.827.

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