| 000 | 01130cam a22003254a 4500 | ||
|---|---|---|---|
| 999 |
_c14986 _d14986 |
||
| 001 | 014829 | ||
| 003 | BD-DhUIU | ||
| 005 | 20190619105345.0 | ||
| 008 | 190619s2001 maua b 001 0 eng | ||
| 020 | _a1578518040 | ||
| 040 |
_aDLC _cDLC _dBD-DhUIU |
||
| 082 | 0 | 0 |
_a658.8 _221 _bHBS |
| 245 | 0 | 0 | _aHarvard business review on marketing. |
| 246 | 3 | 0 | _aOn marketing |
| 246 | 3 | 0 | _aMarketing |
| 260 |
_aBoston : _bHarvard Business School Press, _cc2001. |
||
| 300 |
_avii, 182 p. : _bill. ; _c21 cm. |
||
| 440 | 4 | _aThe Harvard business review paperback series | |
| 500 | _aContains articles previously published in the Harvard business review. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 590 | _arokeya | ||
| 650 | 0 | _aMarketing. | |
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 0 | 0 | _aBranding (Marketing) |
| 730 | 0 | _aHarvard business review. | |
| 852 | _aUnited International university | ||
| 856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/fy035/2002100251.html |
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy1501/2002100251-d.html |
| 942 |
_2ddc _cBK |
||