| 000 | 00616nam a2200193Ia 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20121218161246.0 | ||
| 008 | 120327s9999 xx 000 0 eng d | ||
| 020 | _a1578518040 | ||
| 040 | _csedan | ||
| 100 |
_aHarvard Business School _96558 |
||
| 245 | _aHarvard Business Review on Marketing [RES] | ||
| 260 |
_aUSA _bHarvard Business School Press _c2001 |
||
| 300 |
_a182 P. _c21 x 30 cm |
||
| 526 | _aMarketing | ||
| 630 |
_a1. Marketing. 2. Marketing--Management. 3. Branding (Marketing) _96559 |
||
| 942 |
_cBK _2ddc |
||
| 952 |
_70 _p004927 _40 _00 _2ddc _buiu-lib1 _yBK _10 _d2012-08-29 _auiu-lib1 |
||
| 999 |
_c5497 _d5497 |
||