| 000 | 00945nam a2200241Ia 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20130521174920.0 | ||
| 008 | 120327s9999 xx 000 0 eng d | ||
| 020 | _a978-81-317-1977-0 | ||
| 040 | _crajin | ||
| 082 | _23rd edition | ||
| 100 |
_a Keller, Kevin Lane _92744 |
||
| 245 | _aStrategic Brand Management | ||
| 245 | _aBuilding, Measuring and Managing Brand Equity | ||
| 260 |
_aIndia _bDorling Kindersley Pvt.Ltd. _c2009 |
||
| 300 |
_a714 P. _c26 X 21 cm |
||
| 526 | _aMeasuring | ||
| 526 | _band managing brand equity | ||
| 630 |
_a1.Brand name products -- Management. _92745 |
||
| 942 |
_2ddc _cBK |
||
| 952 |
_w2012-07-11 _p007684 _r2013-05-21 _40 _00 _buiu-lib1 _m2 _10 _o658.827 _d2012-07-11 _70 _2ddc _yBK _s2013-05-11 _l6 _auiu-lib1 |
||
| 952 |
_w2012-07-11 _p007682 _r2013-05-16 _40 _00 _buiu-lib1 _m2 _10 _o658.827 _d2012-07-11 _q2013-05-25 _70 _2ddc _yBK _s2013-05-16 _l5 _auiu-lib1 |
||
| 999 |
_c9073 _d9073 |
||