| 000 | 00741nam a2200229Ia 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20120722095240.0 | ||
| 008 | 120327s9999 xx 000 0 eng d | ||
| 020 | _a978-81-203-3540-0 | ||
| 040 | _crajin | ||
| 082 | _23rd edition | ||
| 100 |
_aKeller, Kevin Lane _92754 |
||
| 245 | _aStrategic Brand Management | ||
| 245 | _aBuilding, Measuring and Managing Brand Equity [RES] | ||
| 260 |
_aIndia _bPrentice-Hall Pvt. Ltd. _c2008 |
||
| 300 |
_axxi,692 P. _c25 X 20 cm |
||
| 526 | _aMeasuring | ||
| 526 | _band managing brand equity | ||
| 630 |
_aBrand name products --Management. _92755 |
||
| 942 |
_2ddc _cBK |
||
| 952 |
_70 _p008200 _40 _00 _2ddc _buiu-lib1 _yBK _10 _o658.827 _d2012-07-11 _auiu-lib1 |
||
| 999 |
_c9078 _d9078 |
||