Marketing Research: Measurement & Method, A Text With Cases
Tull, Donald S. / Del I. Hawkins
Marketing Research: Measurement & Method, A Text With Cases - India Prentice-Hall Pvt, Ltd. 2002 - xviii, various pages 24 X 19 cm.
81-203-0961-8
1. Marketing research. 2. Marketing research -- Case studies.
Marketing Research: Measurement & Method, A Text With Cases - India Prentice-Hall Pvt, Ltd. 2002 - xviii, various pages 24 X 19 cm.
81-203-0961-8
1. Marketing research. 2. Marketing research -- Case studies.