Marketing Research: Measurement & Method, A Text With Cases (Record no. 11746)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00675nam a22001817a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20120929132834.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120710t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 81-203-0961-8 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | sedan |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 6th edition |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Tull, Donald S. / Del I. Hawkins |
| 9 (RLIN) | 2688 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Research: Measurement & Method, A Text With Cases |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | India |
| Name of publisher, distributor, etc | Prentice-Hall Pvt, Ltd. |
| Date of publication, distribution, etc | 2002 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, various pages |
| Dimensions | 24 X 19 cm. |
| 630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | 1. Marketing research. 2. Marketing research -- Case studies. |
| 9 (RLIN) | 2689 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Books |
| Not for loan | Barcode | Damaged status | Withdrawn status | Source of classification or shelving scheme | Current library | Koha item type | Lost status | Full call number | Date acquired | Home library | Total Checkouts | Checked out | Date last seen | Date last borrowed | Price effective from |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 000518 | Dewey Decimal Classification | Campus-1 Library | Books | Long Overdue (Lost) | 658.83 | 29/09/2012 | Campus-1 Library | ||||||||
| 000518 | Dewey Decimal Classification | Campus-1 Library | Books | 658.83 | 29/09/2012 | Campus-1 Library | 1 | 22/12/2011 | 12/10/2014 | 12/10/2014 | 29/09/2012 |