Marketing Research: An Applied Orientation [RES]
Malhotra, Naresh K. / Satyabhusan Dash
Marketing Research: An Applied Orientation [RES] - 6th Edition - India Dorling Kindersley Pvt. Ltd. 2011 - xxviii, 948 P. 28 X 22 cm.
978-81-317-3181-9
1. Marketing research. 2. Marketing research -- Methodology. 3. Market research
Marketing Research: An Applied Orientation [RES] - 6th Edition - India Dorling Kindersley Pvt. Ltd. 2011 - xxviii, 948 P. 28 X 22 cm.
978-81-317-3181-9
1. Marketing research. 2. Marketing research -- Methodology. 3. Market research