Marketing Research: An Applied Orientation [RES] (Record no. 9116)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00610nam a22001817a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20150422085929.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120712t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-81-317-3181-9 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | shujon |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 6th edition |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Malhotra, Naresh K. / Satyabhusan Dash |
| 9 (RLIN) | 2842 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Research: An Applied Orientation [RES] |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th Edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | India |
| Name of publisher, distributor, etc | Dorling Kindersley Pvt. Ltd. |
| Date of publication, distribution, etc | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxviii, 948 P. |
| Dimensions | 28 X 22 cm. |
| 630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | 1. Marketing research. 2. Marketing research -- Methodology. 3. Market research |
| 9 (RLIN) | 2843 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Campus-1 Library | Campus-1 Library | General Stacks | 12/07/2012 | 658.83 | 010542 | 12/07/2012 | 12/07/2012 | Books | RES | ||||
| Dewey Decimal Classification | Not For Loan | Campus-1 Library | Campus-1 Library | General Stacks | 10/10/2013 | 012287 | 10/10/2013 | 10/10/2013 | Books | RES |