Strategic marketing management in Asia : (Record no. 14844)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01021nam a2200277 4500 |
| 001 - CONTROL NUMBER | |
| control field | 014575 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhAAL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180912093911.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180912s2017 uk bo||| b||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781786357465 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | BD-DhAAL |
| Modifying agency | BD-DhUIU |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 23 |
| Classification number | 658.80095 |
| Item number | AND |
| 245 10 - TITLE STATEMENT | |
| Title | Strategic marketing management in Asia : |
| Remainder of title | case studies and lessons across industries / |
| Statement of responsibility, etc | edited by Syed Saad Andaleeb and Khalid Hasan. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | First edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Bingley : |
| Name of publisher, distributor, etc | Emerald, |
| Date of publication, distribution, etc | c2017 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxvi, 552 pages : |
| Other physical details | illustrations, maps ; |
| Dimensions | 23 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Foreward by Jaideep Prabhu, endorsements by Jagdish Sheth, Kasturi Rangan and Abdul Mannan, |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references (p. 527-552) |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | BBA |
| 590 ## - LOCAL NOTE (RLIN) | |
| Local note | rokeya |
| 650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| Geographic subdivision | Asia |
| General subdivision | Management |
| 9 (RLIN) | 21058 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Andaleeb, Dr. Syed Saad. |
| 9 (RLIN) | 21067 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hasan, Khalid. |
| 9 (RLIN) | 21068 |
| 852 ## - LOCATION/CALL NUMBER | |
| Location | United international University Library |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last borrowed | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Campus-1 Library | Campus-1 Library | Reference | 12/09/2018 | Trim Education | 3 | 1 | 658.80095 AND | 014575 | 15/10/2018 | 07/10/2018 | 12/09/2018 | Books | RES |